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Mikhail Dadov

Fractional CRM Leader

Fractional CRM leadership for companies in transition, scale-up, or recovery mode that need a senior operator to turn the customer base into a managed growth system.

Senior CRM ownership for teams that need decision quality, operating rhythm, and execution leadership without a full-time ramp.

  • Founders and CEOs who know retention matters but do not yet have strong senior CRM ownership
  • Growth and product leaders who need a cross-functional operator, not just campaign execution
  • Teams between hires, after reorg, or during a major CRM reset
  • A real operating cadence across CRM, product, analytics, and external partners
  • Stronger prioritization, fewer vanity tasks, and better accountability around predictable revenue growth
  • A function that becomes easier to hire, scale, or hand over later
  • Weekly leadership cadence and prioritization
  • Vendor and platform management
  • Decision support on roadmap, team shape, KPI ownership, and execution quality
  • The team executes tasks but nobody truly owns CRM as a business function
  • You need senior leadership before making a permanent hire
  • CRM, product, and analytics move in parallel rather than as one revenue system