How M.Video grew email revenue with WIM.Agency
Public WIM.Agency case study about long-term email production and CRM support for M.Video, published in the agency case archive in the early-2022 period.
Source Quote
Revenue from the email channel increased by 30%.Short quote translated from the original source text or transcript.
This WIM.Agency case matters because it shows another side of CRM leadership at M.Video: not only strategy, product, or loyalty architecture, but operating an always-on production machine around direct communications. The case says the email channel grew revenue by 30%, while the team maintained a daily pace of three to four creative layouts and handled client requests within ten minutes.
It is especially useful as proof of execution discipline. WIM describes a dedicated production team, quarterly competitor reviews, analytics support, and more than 2,000 layouts delivered across three years of cooperation. The case also notes award-winning campaign work in 2020 and 2021, which makes it a strong public signal of quality and process maturity in CRM communications.
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